the business and its strategy

Consider a business for which you are a customer. Explore the ways in which it uses…

  1. Consider a business for which you are a customer. Explore the ways in which it uses social media to stay connected with its customers.
  2. Research and list the social media types with which it interacts. Include professional networking social media, such as LinkedIn (Links to an external site.); personal social media, such as Facebook (Links to an external site.) or Snapchat (Links to an external site.); and commercial social media, such as Yelp (Links to an external site.).
  3. Research and explore the presence on each of the previously listed social media sites.
  4. discuss the following:

Based on the above tasks, discuss:

a. the business and its strategy,

b. the ways and effectiveness in which it interacts with customers via various social media platforms,

c. recommendations for maintaining or improving communication with its customers and potential customers